Advantage Sales & Marketing LLC dba Advantage Solutions

  • Director Communications

    Job Locations US-CA-Irvine
    Primary Posting Location : City
    Irvine
    Primary Posting Location : State/Province
    CA
    Postal Code
    92612
    Primary Posting Location : Country
    US
    Requisition ID
    2018-194627
    Position Type
    Full Time
    Category
    Professional: (IT, Finance, Legal, HR, Talent Acquisition, Administrative, Customer Service)
  • Marketing

    Director Communications – CPG Experience

     

    The Director of Communications leads the creation and implementation of marketing communications programs to key external stakeholders and business development targets including clients, retailers, vendors, acquisition targets, investors, press, etc. This individual will need to build strong relationships internally and externally and must have exemplary writing skills and strong understanding of the CPG industry. This individual is accountable to deliver complex corporate marketing programs that drive customer engagement, help uncover revenue and profit generating opportunities, and raise the Company's brand visibility and recognition.

    Responsibilities

    • Maintain and refresh all assets on Company's official social media pages and accounts, working closely with internal stakeholders including TA (which leverages social accounts for job postings).
    • Work with team to curate relevant content and craft compelling commentary and copy for multiple social channels and executions.
    • Help be the voice of the brand - proactively engage users in online/social environments Develop and manage media-based promotional strategy for generating awareness and recognition among prospective and existing clients and investors.  Maximize the advertising budget's impact.
    • Assist in the selection and management partnerships with influential trade publications e.g. Ensemble IQ.
    • Support members of the ELT as needed in writing client communications, speeches, presentations, FAQs and talking points for industry events, conferences, board/analyst/shareholder meetings, quarterly conference calls, associate Town Hall meetings, etc.
    • Proactively leverage trade media opportunities to maximize the PR strategy.

    Qualifications

    • 8+ years of Communications experience, preferably in a corporate setting
    • Strategic thinker with the ability to cultivate relationships at all levels, including Executive and C-Suite
    • Excellent written and verbal communication skills
    • Experience managing a website/content and understanding of web development process
    • Experience creating and managing print communications including white papers
    • Experience using/communicating in alternative mediums, e.g. social media

    Advantage Solutions is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management, and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. Advantage Solutions services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

     

    Advantage Sales and Marketing, LLC dba Advantage Solutions is proud to be an Equal Opportunity Employer.

    Responsibilities

    The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

     

    Position Summary

     

    The Director of Communications leads the creation and implementation of marketing communications programs to key external stakeholders and business development targets including clients, retailers, vendors, acquisition targets, investors, press, etc. This individual will need to build strong relationships internally and externally, and must have exemplary writing skills and strong understanding of the CPG industry. This individual is accountable to deliver complex corporate marketing programs that drive customer engagement, help uncover revenue and profit generating opportunities, and raise the Company's brand visibility and recognition.

     

    Essential Job Duties and Responsibilities

     

    Marketing Communication / Content Generation

     

    • Manager/execute the enterprise marketing communication strategy across marketing touch points (corporate website, publications, social media, print/digital advertising, tradeshow/industry event presence and speaking engagements, and other marketing materials). Track and monitor all divisionally-coordinated activity.
    • Manager the development and dissemination of through-leadership and other content through targets platforms to advance the Company's value proposition.

    o Author/edit content of quarterly thought leadership publications
    o Collaborate with cross-functional content steering committee comprised of subject matter experts to generate relevant and compelling content
    o As needed, select and manager relationships and projects with external content development partners (e.g. freelance copywriters, video/multimedia production)

    • Lead a cross-functional team to develop the strategy for a new corporate website that elevates Company's brand imagery, and helps to drive business for the entire enterprise.
    • Project manager the corporate website's upgrade, including integration of social media, SEO, lead generation, and content strategy to ensure the website serves as a meaningfully differentiated gateway to the organization’s thought leadership and portfolio of services.

     

    Social Media

    • Maintain and refresh all assests on Company's official social media pages and accounts, working closely with internal stakeholders including TA (which leverages social accounts for job postings).
    • Work with team to curate relevant content and craft compeling commentary and copy for multiple social channels and executions.
    • Help be the voice of the brand - proactively engage users in online/social environments (LinkedIn, Facebook, Twitter, etc).
    • Convey a sense of community and build a following based on caluable content and mutual sharing.

    Trade Media

    • Develop and manage media-based promotional strategy for generating awareness and recognition among prospective and existing clients and investors.  Maximize the advertising budget's impact.
    • Assist in the selection and management partnerships with influential trade publications e.g. Ensemble IQ.
    • Practively leverage trade media opportunities to maximize the PR strategy.

    Industry Assocaite Memberships/Event Attendance/Awards Program

    • Develop and manage trackers/calendars to monitor industry association memberships, event attendance and award submissions across the enterprise.
    • Qualify targetd enterprise-relevant events and sponsoship/awards programs to use a stratgic platform for building awareness of Company's value proposition an elevating the Company's reputationas an industry thought leader.  Provide recommensations to ELT and other business leaders and manage the relationship/attendance and award submissions.  Examples include FMI Midwinter and annual Top Women in Grocery Awards.

    Additional Executive Communications Support

    • Support members of the ELT as needed in writing client communications, speeches, presentations, FAQs and talking points for industry events, conferences, board/analyst/shareholder meetings, quarterly conference calls, associate Town Hall meetings, etc. 
    • Management/coordination of external and internal press releases.

    Supervisor Responsibilities

    Director Reports

    This position does not have supervisory responsibilities for direct reports

     

    Indirect Reports

    This position does not have direct reports but may delegate work, provide guidance or mentoring for indirect reports

     

    Travel and/or Drivine Requirements

    Travel and Driving are not essential duties or functions of this job

     

    Minimum Qualifications: The following are the minimum job related qualifications which an individual needs in order to successfully perform the esential duties and responsibilities of the job.

    Education Level Bachelor's Degree

     

    Field of Study/Area of Experience:  Communications, Public Relations, Journalism or related field or equivalent experience

    8+ years of Communications in a corporate setting

     

    Skills, Knowledge and Abilities

    • Strong track record of working in Communications with experience working with senior management 
    • Strategic thinker with the ability to culitvate relationships at all levels of the company, including Executive and C-Suite level
    • Excellent written and verbal communication skills
    • Experience in managing a webiste/content and understanding of web development process
    • Experience managing print communications
    • Experience marketing/communicating in alternative mediums (social media)
    • Strong prioritization skills
    • Strong computer skills including proficiency with Microsoft Word, PowerPoint, Outlook, SharePoint, able to handle a fast-paced environment
    • Sensitivity to company politics and cross-functional interdependencies

    Environment & Physical Requirements

     

    Office/Sedentary

    Incumbent must be able to perform the essential functions of the jon.  Work is primarily performed in an office environment.  Typically requires the ability to sit for extended periods of time, ability to hear the telephone, ability to enter data on a compueter and may also require the ability to lift up to 10 pounds.

     

    Additional Information Regarding Advantage Solutions Job Duties and Job Descriptions

     

    Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

     

    Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes. Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time).

    Important Information

    The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

     

    The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

     

    The Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance. All of our positions require the satisfactory completion of a background check. Please be aware that acknowledging or having criminal convictions does not constitute an automatic bar to employment. Factors including, but not limited to age and time of the offense, seriousness and nature of the violation, and rehabilitation will be taken into account.

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